Influential Brands® CEO Jorge Rodriguez (right) presents the Influential Brands® trophy to Mang Inasal President Mike V. Castro (center) and Mang Inasal Vice President for Marketing Mari P. Aldecoa
What makes a restaurant brand influential? Is it the number of stores it operates, the meals it serves, or the memories it creates for its customers?
For Mang Inasal, it is a combination of these everyday experiences. The brand formally received its Influential Brands® trophy on August 24, following its recognition as the 2025 Top Brand in the Philippines under the QSR Grilled Category in April 2026.
Rather than influence being something a brand simply claims, being an influential brand is built through the experiences customers have with it—from the food they crave, to the convenience of getting their grilled favorites, to the people who serve them.







