Ajinomoto Philippines Corporation (APC) Group recently concluded it’s first-ever #AjinomotoSustainAbilidadChallenge, an initiative that enjoined Filipinos to share their do-it-yourself (DIY) sustainability projects. The online challenge garnered a total of 243 entries. Five Facebook and five Tiktok participants with the most creative application of the 3Rs of conservation—reduce, reuse, recycle—
were hailed as winners. “Filipinos are resourceful and innovative. This campaign proves just how invested we are when it comes to taking better care of our environment. We hope this campaign further inspires individuals to live a more sustainable lifestyle at home,” said Roann Co, Ajinomoto General Manager of Marketing and Public Relations.
