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| Singer-songwriter Adie sings about Pinoys’ courage to face challenges |
In celebration of the Philippines’ 124th Independence Day, the country’s number one fast-food chain, Jollibee, sparked hope and #JOYngPinoy through the youth with a new campaign music video featuring a rendition of the OPM classic “Awit ng Kabataan.”
"We celebrate this year's Philippine Independence Day by looking toward the future of our country and amplifying their voices," said Arline Adeva, Jollibee Philippines’ Assistant Vice President and Head of Brand PR, Engagement, and Digital Marketing. "In our Joy ng Pinoy video, we want to show how the Filipino youth express their love for country – from using their skills to help their communities, being proud of their world-class talents, or by simply sharing a meal with their loved ones and making the people around them smile with their youthful spirit."
