According to the City Environment Office (CENRO), Iloilo City, home to nearly half a million residents, faces a growing waste crisis, generating more than 314 metric tons of waste daily — nearly 40% of which is plastic. To address this urgent challenge, Coca-Cola Foundation Philippines Inc. (CCFPI), Central Philippine University (CPU), and the Iloilo City Government have launched Project AGUBAY, a first of its kind data-driven Solid Waste Management Information System (SWM-IS) covering 180 barangays.
The project’s name, AGUBAY — derived from the Ilonggo word meaning “to support, to guide, to help” — also stands for Awareness, Guidance, Unity, Biodiversity, Action, and Yield. This reflects its mission of empowering communities with tools and knowledge to create more sustainable waste solutions.
