Monday, September 12, 2016

Jollibee’s Crispy Fries get zesty new flavor the whole barkada will love

Savory BBQ variant now available that’s sweet, smoky, with a spicy kick! Actress Jasmine Curtis-Smith joins the Jolly #FriendsFries

Make room for the newest barkada favorite—the Jolly Crispy Savory BBQ Fries! Made with 100% real potatoes and sprinkled with a special blend of flavorings, the Savory BBQ fries pack a thrilling intensity with every bite. Perfect for pairing with other Jollibee treats or enjoyed on its own, the Jolly Crispy Savory BBQ Fries offer a zesty combination of sweet-smoky, with a spicy kick for a true flavorventure, only from the country’s number one fastfood brand.

“One of Jollibee’s missions is to find new flavors to thrill modern Filipino palates,” said Francis E. Flores, Jollibee Global Chief Marketing Officer and Philippine Head of Marketing. “The new Jolly Crispy Savory BBQ Fries is definitely the ideal snack and meal complement for foodies and adventurers who are always looking for new discoveries, activities, and flavors to share during bonding moments with their families and friends.”

Rounding up the Jolly #FriendsFries crew

Aside from a new exciting flavor added to the Jolly Crispy Fries roster, the fastfood brand is welcoming actress and host Jasmine Curtis-Smith to the growing Jollibee family.

“I’m ecstatic and over the moon,” gushed the 22-year-old actress. “Six years into my career and my dream of working with Jollibee finally happened. Everyone loves the brand and to be the face of something that I genuinely and naturally love makes me feel very thankful.”

The Filipino-Australian Jasmine has a truly Pinoy palate, with an innate fondness for Jollibee. “We’ve always been a family that loves Jollibee,” she related. “My mom gave me a Jolly Kids Party, and even when we were living in Australia we craved for Jollibee, and there were no branches there yet!”

“So when we were in the States, pinuntahan pa rin namin ‘yung Jollibee sa Los Angeles kahit na I was moving to the Philippines,” said Jasmine. “It’s like a landmark that you have to visit, especially if you’re Filipino.”

Jasmine is joining DJ and TV host Nikko Ramos, as well as YouTube vloggers Wil Dasovich and Janina Vela as key influencers for the Jolly Crispy Flavored Fries campaign. Dasovich and Vela led the product’s launch campaign in April 2016.

As one of the first few who tried the Savory BBQ fries ahead of the entire nation, the actress is excited for her family, friends, and fans to spice up their meals and merienda with the new product. “I’m always looking for something savory to eat,” admitted Jasmine. “These fries hit the right spots. I always look for the taste in food e, and how good it feels when I eat it!”

“The Jolly #FriendsFries represent the quintessential Pinoy barkada that loves to explore new things together,” added Flores. “They also love exciting new flavors that complement their super-fun personalities!”

Flavor up your next barkada bonding

The Savory BBQ variant is available in all Jollibee branches in Metro Manila starting September 5, 2016. Barkadas from all over the Philippines can flavor up their ultimate bonding moments starting September 12 for Luzon and September 19 for Visayas and Mindanao.

The Jolly Crispy Fries is also available in Super Cheese, and for dine-in, take-out, delivery, and drive-thru transaction in three sizes: Regular (P40.00*), Large (P65.00*), and for those who can’t get enough, Extra Large (P80.00*).

To see Jasmine Curtis-Smith and the Jolly #FriendsFries in action, watch the videos below or like facebook.com/JollibeePhilippines, follow @BestFriendJollibee on Instagram, and @Jollibee on Twitter and Snapchat.


*Prices may vary across different store locations.

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