#NapapasarapPagKaingMangInasal goes full swing

Mang Inasal, the Philippines’ Grill Expert, has embarked on a campaign that acknowledges what its customers consider as the brand’s most endearing attributes– Ihaw-SARAP food with generous and abundant servings, all in an Unli-SAYA dining experience where customers can be true to how they prefer to enjoy their food.

The campaign, #NapapasarapPagKaingMangInasal, went nationwide on Jan. 19, in all its almost 600 stores nationwide and across media channels. Driving the campaign is a video that gathers Mang Inasal’s celebrity ambassadors, with each sharing their authentic experience enjoying Mang Inasal’s bestsellers.  Coco Martin for Chicken Inasal, Maris Racal for the juicy-lambot sarap Pork BBQ, Fyang Smith for the Extra Creamy Halo-Halo, and Dimples Romana for the Fiesta line of grilled Chicken and Pork faves with java rice in Mang Inasal’s signature bilao.

Jollibee brings joy across Cebu during Sinulog season

Joy filled communities across Cebu as Jollibee  joined the celebration of the Sinulog season, sharing moments of happiness with families, tourists, and devotees during one of the country’s most meaningful cultural and religious festivities.

“Sinulog is a deeply important celebration of faith, culture, and togetherness for Cebuanos,” said Dorothy Dee-Ching, vice president for marketing of Jollibee Philippines. “We’re thankful to be part of the Sinulog season, and we hope that through simple moments of joy, we can bring smiles to both Filipinos and visitors joining the festivities.”

Jollibee shines spotlight on the craft behind iconic Chickenjoy

For many Filipinos, Chickenjoy is more than just fried chicken. It is a taste of home, a source of comfort, and a shared experience across generations.

Jollibee, the country’s no. 1 quick service restaurant, is now putting the spotlight on the meticulous craft behind its signature fried chicken with the launch of its new campaign, “Jollibee Chickenjoy: Masterfully Made Sarap.” The campaign highlights the care taken at every step, from marination and seasoning to breading and frying, to deliver the crispiness, juiciness, and flavor that customers have come to expect.

“Chickenjoy is more than fried chicken to Filipinos. It’s part of family memories, celebrations, and everyday moments of joy,” said Dorothy Dee-Ching, Jollibee Philippines’ vice president for marketing. “We take pride in every step of its preparation because we know how much it means to our customers. Every piece carries that same flavor and happiness that people have loved for generations.”

The Medical Wellness Association Declares 2026 as “The Year of the Sardine”

The Medical Wellness Association (MWA), in its mission to improve wellness of the World’s consumers, has declared 2026 as “The Year of the Sardine”. The aim is to educate and inspire consumers across the globe on the wellness benefits of eating real, nutritionally dense foods--with sardines being one of the optimal and most affordable choices available. 

“Given the consistent worsening of wellness metrics across most of the developed world, it is clear the wellness community needs to course-correct its recommendations to the public.  Metabolic Health is rapidly being revealed in research as an underlying key to wellness, from preventing classic metabolic diseases such as Type 2 Diabetes and non-alcoholic fatty liver, to cardiovascular disease, certain cancers, and even kidney and liver dysfunction”, says Dr. Christopher Breuleux, President of the USA based MWA.

Coca-Cola Philippines Drives Water Stewardship With Reforestation activity at La Mesa Watershed

Coca-Cola Philippines employees join tree-planting activity at La Mesa Watershed.

Coca-Cola Philippines employees gathered at La Mesa Dam on December 17, 2025 for a tree-planting activity with the Million Trees Foundation, reinforcing the company’s commitment to sustainability through hands-on volunteerism. The effort highlighted how corporate participation and community action can help protect one of Metro Manila’s most critical water sources.

Vietnam’s Trung Nguyen Legend brews new coffee culture with its Philippines launch

MANILA, Philippines — Vietnamese coffee powerhouse Trung Nguyen Legend officially marked its entry into the Philippine market with an immersive brand launch that introduced Filipino consumers and content creators to Vietnam’s distinctive coffee culture, during the recently concluded World Bazaar Festival at the World Trade Center Metro Manila.

The launch made possible through Dygen Food Ventures Inc., the brand’s exclusive distributor in the Philippines, drew a diverse crowd of lifestyle bloggers, TikTok creators, UGC storytellers, and members of the media, signaling strong local interest in the globally recognized Vietnamese coffee brand. 

Ring in 2026 with double the Blizzard fun for just P119!

As we welcome the new year, DQ is kicking things off with something sweet and exciting for lovers of ice cream: for only P119, customers can enjoy two Mini Blizzard treats in one irresistible deal, available for a limited time only! 

Inspired by the colors of the year, this duo features the rich Mini Belgian Chocolate Oreo Blizzard alongside the creamy Mini Vanilla Oreo Blizzard, giving you the perfect way to welcome 2026! Whether you’re treating yourself after a busy day or sharing with a friend, this offer gives you double the delight, allowing you to enjoy more of the DQ that you love! 

Premium yet approachable: Discover a new way to enjoy wine at World Cellar

A new dimension to Araneta City's vast dining scene opens this year with World Cellar, a first-of-its-kind, one-of-a-kind wine-centric concept at World Kitchens in Gateway Mall 2. Designed to be refined but not intimidating, World Cellar brings curated wine experiences closer to more people, offering quality selections at a friendlier price point, delivering great value without compromising on experience, and encouraging guests to explore, taste, and enjoy wine on their own terms.

Jollibee makes Chickenjoy more affordable with Sarap Savers meals

Filipino food lovers have more reasons to celebrate as Jollibee launches Chickenjoy Sarap Savers, a set of meals designed to let everyone enjoy the brand’s signature fried chicken without spending too much.

Starting January 14, customers can enjoy a one-piece Chickenjoy with rice and drink value meal for just ₱99, offering a quick and satisfying meal for lunch, dinner, or any time of day. Whether dining alone after a long day or grabbing a meal on the go, Chickenjoy Sarap Savers make every occasion more delicious and affordable.

Jollibee brings back Mix & Match to let customers enjoy Best sa Sarap favorites together

Jollibee, the Philippines’ no. 1 fastfood chain, has brought back Mix & Match, giving customers new ways to enjoy its best-tasting favorites in a single meal. Starting at ₱78, diners can pair popular mains and sides, showing how the brand’s Best sa Sarap items are meant to be enjoyed together.

With the return of Mix & Match, Jollibee puts the spotlight back on the taste of its core products while giving customers the freedom to enjoy them their way. By bringing together popular mains and sides in one offering, the brand aims to make it easier for customers to enjoy their Best sa Sarap favorites in combinations they prefer.

A Filipino holiday favorite, now a cheesy Subway® sandwich with award-winning Smoked Gouda from the USA

Nothing says Filipino Christmas quite like sharing a plate of savory, sweet ham. This year, Subway® Philippines is giving that beloved tradition an irresistibly cheesy twist with the launch of the all-new Gouda Pineapple Ham Sub. Featuring sweet ham served with premium Smoked Gouda Cheese from the USA for a delicious blend of sweet, tangy, and creamy goodness, this limited-edition sub is available starting November 19 at all Subway® Philippines stores nationwide.

In the latest flavorful step to bring USA cheeses into the hearts of local diners, Cheese from the USA has partnered with Subway® Philippines to offer Filipinos a premium cheese experience that feels elevated yet familiar—a perfect flavor to celebrate the season.  

Marrying tender slices of chicken and ham with a spread of tangy pineapple jam, all tucked into Subway’s signature bread, the Gouda Pineapple Ham Sub is made more enjoyable with the addition of the melted, award-winning U.S. Smoked Gouda. 

Mang Inasal thankful for all-time high 57 awards in 2025

Mang Inasal’s partnership with DOT, Love the Flavors, Love the Philippines campaign, bags six awards in 2025

Mang Inasal, the Philippines’ Grill Expert, caps 2025 thankful for the support of its customers and content creation partners who have enabled the Brand to garner 57 recognitions from local and international award-giving bodies.

18 Jade Brings Refined Chinese Cuisine to World Kitchens

Araneta City welcomes 18 Jade, the latest dining concept at World Kitchens, where authentic Chinese cuisine is presented with a refined and thoughtful approach--meant not only to be tasted, but enjoyed as a complete dining experience.

The newest show kitchen at Gateway Mall 2's growing dining destination reflects its culinary philosophy, both in name and in menu. In Chinese culture, the number 18 is associated with prosperity and good fortune, while jade is valued for its beauty, purity, and lasting worth. 

These ideas guide the show kitchen led by Chef Zhouping Liang, whose cooking balances deep respect for tradition with careful, modern execution. Drawing from years of professional training and culinary experience in Singapore, he brings a strong foundation in Chinese cuisine to 18 Jade. His dishes emphasize balance in flavor and texture, using premium ingredients prepared with precision and restraint.