With their newest franchise opening in the Crown Jewel of Mindanao, Serenitea looks to further cement their place as the country’s leading homegrown milk tea brand. One of the forerunners of the milk tea craze in the Philippines, Serenitea held the grand opening of their second branch outside of Manila last month, drawing an excited crowd with their signature Jumbo Cup promo.
General Manager, Juliet Herrera, stated that the company found an opportunity to expand in Davao, given the market demand for the brand in the city.
“Serenitea aims to be the preferred choice of Filipinos from all over the country when it comes to enjoying a serene tea-drinking experience, which is why we wanted to be present nationwide,” added Herrera.
As a nod to their Davao market, Serenitea also came up with Durian Madness, exciting new drinks that incorporate the region’s specialty. Exclusively offered in Serenitea Davao, customers can choose between Durian Milk Tea, Durian Royal Frost, Matcha Durian Slush, & Cocoa Durian Slush.